Starting & Running a Successful Newsletter or Magazine gives you the practical know-how you need to put together a profitable publication. Whether you’re creating simple newsletters, or publishing a sophisticated magazine and website, it provides all the information necessary to start and run your business.
Starting & Running a Successful Newsletter or Magazine covers the ins-and-outs of:
- raising start-up money
- attracting the best help
- choosing the right marketing strategies
- creating a solid subscription base
- building loyalty among readers and advertisers
- competing effectively against even the biggest adversaries